Spring in in the air and it’s time to prep for warmer weather. Top of the list is taking extra care of your skin. Why? Because your skin is the base for your entire look – and if you care for and nourish your skin through all sorts of seasonal changes, it will blossom. Enter Physiogel, what some may call ‘skin in a bottle’. It’s the secret to many women’s glow, including actress Aisha Khan, and is the best possible solution to beat skin sensitivity issues.

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Model Cybil Chowdry with Physiogel Pakistan Brand Ambassador Aisha Khan on their trip to the Physiogel Lab in London

Physiogel creams and lotions have been carefully formulated to suit dry/sensitive skin types using innovative science. This is done using the ground-breaking Bio-Mimic Technology which also serves as the brand’s Unique Selling Point, enabling it to create products that strengthen and repair the skin’s natural moisture barrier. The mechanics of the Bio-Mimic Technology, along with its resultant products, work wonders for dehydrated skin and this has been proved time and again.

Though beauty is only skin deep, how your skin looks can affect your self-esteem. Skin is one of the first things others notice about you, and it is probably the first thing you notice about yourself when you look in the mirror every morning. You can do wonders with makeup but if your skin isn’t at its best, creating that flawless look can be challenge. This is why the biggest blow women often get as a result of damaged skin is dipping self-confidence. In Physiogel’s recently launched digital video, ‘Are you Physiogel Confident’ brand ambassador Aisha Khan talks about the connection between good skin and confidence and lays great emphasis on not letting skin damage stop you from chasing your dreams. It’s hard to argue with the idea that ‘Confidence is everything, it sets the tone for how you want to live your life’ – and perhaps there’s no one who can represent Physiogel better than Aisha, with her girl-next-door vibe and her flawless skin!

In keeping with its premium, urbane look and feel, Physiogel surprised many A-list celebrities and key influencers by sending a big purple basket full of delightful goodies; Chocolates, cookies, coffee, a hefty supply of the fitting moisturizer, products from the Physiogel ‘Daily Defence’ range that have been making waves in the market – you name it! That too with a signed notecard from Aisha Khan which everybody adored and many specifically asked for.

Start the new season right-  say goodbye to sensitive skin and hello to a more confident and improved you, with Physiogel. To know more about the recent campaign, watch this space for more updates:

https://www.facebook.com/PhysiogelPakistan/

 

Karachista Staff
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Team Karachista - keeping you up-to-date with the best of Pakistani Fashion & Lifestyle

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